We work to build
our clients' strength
GPBR is into importing, storing, marketing and distributing food products to hotels, restaurants, catering, and supermarkets.
We pride ourselves on our product quality, consistency and our understanding of food.
Established in 2016, GPBR is hoping to become one of the fastest growing food organizations within the Nigerian Market.
GPBR’s clients are an integral part of our success, and we value that partnership to the highest degree.
We work to build the strength of our clients in many ways, including coaching growers on sustainable practices and helping to connect small and local clients with chef-driven restaurants.
In addition, we often go to our clients with product recommendations based on the market trends we are seeing – one more way that we provide a valuable link from one end of the food industry to the other. Because of the value we place on customer relationships, we are building our capabilities to become an even more effective partner, bringing some of the category management strategies used in consumer marketing to the foodservice business.
Our connection with our customers happens not just at the point of sale, but at many touch points across the spectrum of our business, from supply chain to quality assurance to sales planning and marketing. We are currently assessing how we can be more integrated with our largest customers at each of those multiple touch points.